Bespoke strategy and tailored advice for fashion brands that sell.
There are three things that are critical to every business:
Clarity on your vision,
Strategy to get you there,
Tools and processes to help you take structured action.
Having these three elements in place can take you from feeling overwhelmed and unsure to running your business confidently and on your own terms.
Whether you’re launching a new brand, scaling an existing one or pivoting in a new direction, it’s not easy doing it alone.
There is no formula to building or scaling a product business - every brand is unique and needs a uniquely tailored strategy and approach. But without an in-depth understanding of how the fashion and retail industry works, its norms, expectations and pitfalls, it’s impossible to know where to even start, let alone have the clarity and insight to build a strategy that will work for your unique situation.
That’s where we come in.
With 15 years worth of experience working with some of the biggest brands in the business, we can share with you the insights and expertise you need to build a long-lasting, strategic, value-driven brand that achieves your version of success.
1:1 Mentoring Program
A powerful mentoring program that gives you insider access to my 15 years of fashion industry experience. This is your fast-track route to building a bestselling fashion brand.
Brand Clarity Call
A structured 90-minute call for ambitious fashion leaders. This is the best way to tackle the specific problems holding you back and come up with a tailored solution.
90-Minute Clarity Call
This is the ideal solution for you if you’re an established brand with a specific problem you need a quick fix for - anything from brand development and content strategy to design, sourcing/production management and distribution. We’ll work through your goals and the key areas you’re struggling with to come up with a list of actionable steps for you to take straight away. You’ll complete a questionnaire before our call describing your brand & the 1-2 key issues you’d like to discuss. The 90-minute consultation will take place on Zoom and can be recorded for your reference.
Investment: £350 + VAT if applicable
*After you place the order, you’ll be invited book a time slot that works for you.
If you’re ready to trade in guesswork for proven strategies and frameworks, you’re in the right place.
We can help with:
Brand Development
What’s your story?
Defining the brand’s vision and purpose and how it links back to your personal story
Understanding your target customer to ensure the brand serves needs & builds trust
Establishing the brand’s USP & niche so it stands out in a crowded marketplace
Developing an authentic brand personality with consistent messaging and visual touch points
Sourcing & Production Strategy
What will it cost and where will you get it?
Demystifying every step of the design & production process from sketch to store, including industry jargon and best practices for a seamless production experience including sampling, strike offs, fit sessions, quality control and critical path management
Selecting suppliers, requesting costings & samples & negotiating prices
Reverse engineering your sourcing strategy based on target margins & ideal retail prices and using sales forecasts & stock management to deliver profit goals
Developing fool-proof tech packs & specification sheets
Design Handwriting & Product strategy
How do you build beautiful ranges that sell?
Establishing the brand’s unique design handwriting and product & price architecture
Building a commercially successful, cohesive range season after season
Building a customised design & production calendar in line with industry standards
Using trend forecasting, comp research & bestseller analysis to minimise risk and maximise sales
Sales, Distribution & Marketing strategy
How will you sell your products?
Identifying the best distribution model for your business – wholesale, direct-to-consumer or consignment - in line with your brand’s mission, purpose and values and setting clear, actionable goals for quick results
How to approach buyers & implement a profitable wholesale strategy into your business
Building a bulletproof content and hashtag strategy to engage & grow your audience on Instagram
Brainstorming ways to grow your brand through PR, marketing and social media
Past Partnerships Include…
Bespoke Consultancy
If you’re an established brand with a turnover of £500,000 or more, you might prefer to work on a consultancy basis. Every consultancy package is bespoke and tailored to your business and your market, but if we agree to work together, whether it’s refining your product or distribution strategy, streamlining production, raising finance or a combination of these, we’ll roll up our sleeves and get stuck in, working in your offices, alongside your team to implement strategies that will get you results quickly and efficiently.
Prices start at £5000, get in touch for more details.
*Currently fully booked.